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We like watches and we love minimalism so The Hoop from Swatch makes us very happy.  Sleek and streamlined but still easy to read (a failing with many watches that go the minimal route) this concept by Simone Savini for NOTdesignstudio features a clean white face and body with two simple hands: a line (minutes) and a circle (hours) in vibrant colours which protrude from under the face.

Images: SWATCH


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