Returning for a second time, this popular pop up by Anya Hindmarch opens today.
The high summer concept store known as The Ice Cream Project is back by popular demand at Hindmarch's location in The Village.
The Ice Cream Project is a minimalist temple to the joy of summertime ice cream and sorbet but with a twist. The eclectic array of weirdly tasty treats are the result of collaborations with some of the best-known household names in condiments, savoury sauces, biscuits, and breakfast cereals and Hindmarch’s favourite cult food brands.
This year, there are a number of brand new flavours and a few favourites return.
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| Anya Hindmarch |
The store, itself a joy to behold with its sleek silver freezers stocked with colourful pots of ice cream, will be open from June 29 to August 27.
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