Image: Nike

The newly-updated Nike+ FuelBand SE while similar in looks to its predecessor has been upgraded in black with neon accents on the underside (choose crimson, pink, or volt).  It also features a more effective way to track actual movement, is more flexible and more weather resistant.  The FuelBand now regularly reminds you to get up and move.  It also features Bluetooth 4.0 connectivity, something long desired by users of the first iteration and it uses less energy and thus extends battery life.  The new FuelBand SE also introduces sleep tracking which brings it on par with the Fitbit Flex and Jawbone Up.  There's also an updated iOS app with better access to usable data, goals and graphs of your activity across various timespans.

Now that the sensors are more refined and more difficult to trick, the SE will be able to differentiate between types of activities, like spinning and rowing. The FuelBand SE hits shelves today November 6.