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One of the stories making the rounds today, is the fact that Karl Lagerfeld is set to design a new Diet Coca Cola bottle. I'm not sure why this is such big news, because he collaborated with French department store Collette last year to produce what was at the time, a highly covetted limited edition bottle for that company.  Perhaps the excitement is due to the fact that this new collaboration will be more far-reaching as, rather than just one design being made available in France, it appears that there will be three versions, available in eleven European countries come April.  

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